Print Media
11 x 17 Inches

For this redesign of Bonnaroo’s lineup poster I wanted to create a new mascot for the festival – Roo the three-eyed monkey. He’s decked out in his festival gear, including a colorful Bonnaroo bucket hat as well as the logo wrapped perfectly around his three eyes. I kept the branding similar to the original design, with neon colors against a black background and fun, bold typography.