Sun Tours

Branding
Adobe Illustrator
2020

This semester-long project entailed branding a fictional travel agency and included logo creation, a stationery set, flyer, brochure, and ticket designs. 

Sun Tours is a travel agency specializing in trips for women to the south’s best beaches. They’re based in Savannah, Georgia and provide curated vacations to places like Gulf Shores and Hilton Head. These can include bachelorette trips, birthday bashes, or just a girls weekend getaway.  

For the branding I went with a warm orange and bright blue to reflect colors of the beach. The logo is a woman’s sun hat with playful, wave-like typography.